microsoft

Microsoft Windows 7 Launches Thursday. Meh.

"We're living in a different world today," Microsoft Vice President Tami Reller said in an interview with CNET News.

The world is a lot different. That's for sure. It's not the same world that Bill Gates successfully launched Windows 95 into, causing a great stir in the world of personal computing. Anti-Microsoft prejudices aside, I don't know if Microsoft knows this 'new world.'

It's a world where flashy and appealing advertising, and a 'hip' CEO makes your software and hardware seem cool (e.g. Apple). It's a world where free as in beer is the norm, and things don't have to be perfect, but if they work okay and solve problems, people stick around (e.g. Google, Twitter). It's a world where office and work communication and collaboration are no longer tied to a certain computer or operating system—it's all done online (e.g. everyone but Microsoft).